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Traffic

Integrated Sales and Traffic System for Syndicators

Clients using our Traffic modules with DealMaker have a seamless front to back integration from the creation of the proposal, the management of the deal, the creation of a log, the assignment of copy, the stewarding of the deal and the invoicing for it.

Our traffic modules are built upon the best technical platform for existing systems integration and future business growth.

  • High-powered and scalable multi-tier client/server computing platform
  • Robust Oracle database management system
  • Sun/Solaris, Linux, MS Windows

Traffic Modules

Formats

  • Easy maintenance of program, segment, break and comment details
  • Multiple avail classification
  • Set minimum/maximum unites per break
  • Automatic format timing

Log Management

  • Supports multiple feeds and alternate logs
  • Multiple log status's
  • Up-to-the-minute program/format changes after log edits
  • Drag and drop units
  • Log displays and templates customized by the user
  • View digitized commercial spot
  • No re-keying of commercial units
  • Assures proper airing of spots with robust constraints for break exclusivity, product protection, airing preferences and other business defined constraints

Commercial Library

  • Track detail information on all commercials
  • Associate commercial records to material records
  • Handles multiple advertiser ID for Coop
  • Add additional scheduling constraints to commercial record

Invoicing

  • Automated invoice generation and tracking of account balances with the ability to choose booked rates or earned rates
  • Revise invoices for any type of adjustment required
  • Interface to any Accounts Receivable system
  • Produce reports by A/E, client, and agency showing monthly, quarterly and yearly data