Increase Revenue

• Live Inventory:  Make better decisions on price managing inventory, changing rates, and approving/rejecting deals.

• Robust Pricing Capabilities:  Set premium pricing for different inventory types, value-added elements, high demand weeks and advertisers.

• Cross-Division Sales:  Maximize revenue by force selling corporate inventory that your client might not have already considered.

• Cross-Outlet Sales:  Leverage less desirable inventory with more desirable, thereby maximizing revenue - manage your ADU liability within network or across network groups in cross-network deals, thereby minimizing that liability.

• Live, Robust Stewardship Capabilities:  Stop your overdelivery by managing your ADU liability - makegood shortfalls within flight and recapture unnecessary ADUs.

• Robust Revenue Reporting & Analysis Tools:  Use our unparalleled reporting capabilities to make better decisions about package generation, inventory utilization, deal approvals and rejections and pricing.

• Yield Management:  Our Package Optimizer module, makes the best use of your inventory by choosing programs for a package that meet the RFP criteria but are less sold, thereby maximizing your revenue.

Save Time, Reduce Expenses

• Automate Brand Allocation

• Save Precious Sales Support Time and Provide Better Service to the Agency/Advertiser:  Allocate a large deal in only 15-30 minutes.

• Reduce Expenses Due to Integration with Leading Traffic Systems

• Reduce Manual Re-keying of Deal Information into Traffic:  Eliminate existing in-house applications and reduce associated infrastructure costs.

• Eliminate Manual/Excel Tracking:  Do you track guarantee data in Excel? Do you track your inventory in Excel? Do you do revenue reporting outside your Sales/Traffic systems to make up for shortcomings of those systems? If so, you can eliminate all this tracking by using DealMaker.

Sox Compliance

• Compliance with Statement of Auditing Standards (SAS #70)

• Provides Full Auditing Capabilities of Ad Sales

• Complete Audit Trail of all Transactions that Provides Evidence for Auditors

o  Rate card prices

o  Contract changes

o  Deal approvals

o  Invoices

Improve Receivables

• Reduce Errors by Improving Communication with Traffic

• Real-time View of all Contract Changes

• Resolve Billing and Invoicing Issues by Providing Evidence of Contract Changes

• Improve Valued Customer Relationships

• Improve Compliance and Control

• Increase Cash Flow