Azteca America Live on DealMaker Ad Sales System


AZTECA AMERICA LIVE ON DEALMAKER AD SALES SYSTEM

New York, NY - INVISION Inc. is pleased to announce that Azteca America has launched the DealMaker system to manage ad sales operations for their broadcast network. Azteca America is TV Azteca's wholly-owned Spanish-language broadcasting network for the Hispanic market. The network supplies original programming for Hispanics in U.S., as well as novelas, news, sports and entertainment, talk shows, and more. Programming is transmitted 24 hours a day, seven days a week through a growing affiliate network. Currently, Azteca America distributes its signal in 60 different DMAs that represent 89% of the total Hispanic population in the U.S.
DealMaker is a contemporary system that includes a suite of modules that provide a fully audited solution for the management of rate cards, real-time inventory, proposals, orders, revenue reporting, stewardship and traffic all in one integrated database.


As of today, over forty-five media outlets have installed the DealMaker system to enhance their sales operations and increase revenues. The system is scalable and flexible, giving the sales organization the tools they need to ensure they are maximizing revenue and providing premier customer service to their agencies and advertisers.
"We are proud to add Azteca America to our client list. As a major player in the Hispanic network marketplace, we know that DealMaker is the right choice for Azteca and we look forward to working with them to grow their ad sales business," states Christine Watkins, President and CEO of INVISION INC.


"We are committed to providing world class service to our agencies and advertisers and have taken this step as part of a broader plan to ensure that we can satisfy that commitment," states Bob Turner, President of Network Sales, Azteca America.

For more information:

Please contact Mike Zablocki (917) 522-8530

About INVISION Inc.

Founded in 1993 with offices in New York and Atlanta, INVISION (www.invisioninc.com) develops licensed software to support the ad sales processes for television and radio networks, stations, and syndicators. INVISION's clients include BET, Bloomberg, Bravo, CNBC, Court TV, E! Entertainment Television, Fox Sports Network, F/X, Galavision, G4/techTV, Gemstar/TV Guide, Hallmark, MGM, MSNBC, National Geographic Channel, NBC Universal, ION Networks, Sony Pictures Television, Speed Channel, Telemundo, Telefutura, Tribune, Univision and The Weather Channel.

About Azteca America

Azteca America is the fastest-growing Hispanic network in the United States. As the only fully-integrated Hispanic television broadcaster in the industry, Azteca America brings the finest Spanish-language programming and unique advertising solutions to companies seeking to reach one of the most dynamic markets in the country.